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Around the World in 68 Days Eco-tourist guides ‘A masterclass in how toInsights into thirteen countries' ancient and modern cultures, their national identities and nation brands, and their place in the world today. Around The World In 68 Days is a travelogue with a big difference not about how to get there, what to see or where to dine, but instead, seeking to glean insights into the meaning of life and the true nature of human societies, using the lens of the brand attributes of each territory to look more clearly into